What to expect from Apple on September 10 Video
What to expect from Apple on September 10 Video Transcript
-What's good? Brian Tong here and welcome to the show that's all about the good and bad inside the world of Apple. We called the Apple Byte because it's a catchy name. Now, let's get to the show and it's official, Apple recently sent out their colorful invitation with their expected September 10th event with the tag line "This should Brian everyone's day." And it really did. It will be held at Apple's Headquarters in Cupertino just like they did when they announced the iPhone 4S and the small venue on Apple's campus leads me to believe we won't be seen any big surprises. So what can we expect to see if you have been watching the show the past 3 weeks? It's really no secret at all. We're expecting to see 2 new phones with the iPhone 5S that's rumored to be coming not only in white or black, but also a gold champagne color. And that intrigues me. And possibly even graphite. Now, Apple retail employees and T-Mobile employees have been issued vacation blackout dates that indicate as September 20th iPhone 5S launch date. Feature wise, the rumor mills point to the same exact screen size and formed factor which we pretty much accepted now, unless they've tricked us all and, yeah, that has to be it. There was possibly a new A7 processor of 128 gig option and improved 13-megapixel camera with a dual LED flash and possibly a fingerprint scanner for security that looks like this one from SW-Box.com and that's really the biggest key to me. A fingerprint reader might not be the sexiest thing, but the next evolution of the smartphone is to become our wallet. There's all these different mobile payment senders out there competing to be the one. Google Wallet tried, but it's clumsy and it doesn't work very well and now I've used phones to be used as true wallets are back in 2005 when I was in Japan and looked almost exactly the same age and they worth seamlessly and I know it's no easy task at all. It will take time, but if Apple wants to get some of their module back, make our phone or real wallet that works, oh, and a battery life. Yeah, make that super long too. All right, if you're using 4S and there's a lot of you out there, I think they're really going to love the 5S with the new hardware for you and iOS 7. So, Apple is trying to make it easy for everyone to upgrade with the recently launched iPhone trade-in program at Apple's store. You can get anywhere from $120 to as high as $280 bucks for your iPhone and the convenience of doing it all in one place. But other trade-in services like Gazelle-- -Uh? -Not that gazelle, but this gazelle-- -Ahh. -offer up to $340 bucks for an iPhone 5 trade-in depending on the model, so that might be worth it to you. Now, the other phone we're expecting is the iPhone 5C with this plastic shelf coming in a variety of colors that no one has told me they're excited about. It's going to target the lower-end market in other countries and we've really seen almost every color you can imagine, and in case you want a pink, this is what it might look like. And Apple also sent out invites to Chinese media for a September 11th event with the timing only making them several hours apart from the U.S. announcement and fueling rumors that China mobile will finally launch an iPhone. All things-- also reports satellite events will be held in Tokyo and Berlin. Now, iOS 7 will round out the announcements and it's a big deal for Apple moving forward after using 7 the whole time and going back to 6. I'm a fan of 7 even with its Hello Kitty look and the top 2 features I've used the most; one, the control center and number 2 surprisingly iTunes radio and it's really that good plus I should also include the lock screen. I used that every time I unlock my screen. Now, the big A has released 6 versions of the iOS 7 beta cell is pretty much ready to roll right now between the 10th and the 20th. Now, iOS 6 was released 2 days before the iPhone 5's launched last year, so we'll probably see something similar for the 5S. But what could be that one more thing? You know, that one more thing that Apple no longer really does while there's rumors of the eyebrow, but I've told that's not happening which is a total bomber and they surprise with the Mac Pro tease at WWDC. No one saw that one coming even if only may be 4% of Apple's user base will buy one. So what could it be guys? Well, GigaOM reports that a recent Bill of Lading from the U.S. Department of Homeland Security chose Apple recently took in 3 shipments of set-top boxes from a known partner in China as August the 18th. Now, it could be an updated Apple TV. Turn Apple TVs are labeled by their part number end is definitely not the Apple TV-- TV. They weren't small shipments either with the first weighing over 1 metric ton. That's over 2,200 pounds and the other 2 shipments were over 16.5 metric tons each. So, that's some serious hardware we may or may not see. But there's no indication we'll see anything like Samsung's Galaxy Gear watch at this keynote if that's a kind of thing, but it feels like we already know exactly what to expect. So, we'll wait to see what Apple officially shows us on September of the 10th. Plus, we already plan to see another event in October featuring new iPads, the new Mac Pro, OS X Mavericks, maybe even MacBook Pros and possibly even iMacs and Mac minis. Now, we wanna hear from you the Apple Byters, your thoughts on Apple's announcements so send me your emails to the Apple Byte to CNET.com or tweet me a Brian Tong and we'll include some of them in next week show. Now, I'm honestly excited. How can you not be, but I'm not really expecting to be blown away. But hey, may be they'll surprise me. We'll just all find out together. -Ahh. -All right, that's gonna do for this week's show. I'm Brian Tong. Thanks for watching and we'll catch you guys next week for another bite of the Apple.
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