New Web portal links U.S. factories with U.S. designers Video

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New Web portal links U.S. factories with U.S. designers
Created: 02/14/2013
Video description: Check the labels on your clothing. There's a good chance it was made overseas, anywhere but here in the United States. A new Web site is hoping to change that by using technology to connect American factories with American designers. CNET's Kara Tsuboi reports.

New Web portal links U.S. factories with U.S. designers Video Transcript

-In a small cluttered sewing room in San Francisco, Jesse Dhillon and Chris Wake are hoping to redesign the ubiquitous uniform for tech professionals across Silicon Valley, the hoodie. -There's a lot of things wrong with it, but there's a couple things that I really like, it's a slim fit, it's a light material. -Typically, it'd be near impossible for 2 amateurs. Startup guys by day, to needle into the garment industry. That's because the majority of production is done overseas where communication is difficult, and costs are prohibitive for a small batch. -Every client has come to me, who's tried to go on off shore as it has a nightmare story. -Laury Ostrow, from the San Francisco factory, SJ Private Label, connected with the founders of Subrational through a new website, Maker's Row. -As of right now, it's much easier to find many factories on the other side of the globe, than it is to find in your own backyard. -In less than a year, Matthew Burnett and his Maker's Row co-founder, Tanya Menendez, have already enlisted 14 hundred American factories and have made tens of thousands of connections between them, and designers. -We're just really excited about being able to create these connections and really make an impact on American Manufacturing. -As for SJ Private Label and the Subrational team and their hoodie, the design process has just begun. -It has to be a balance between, you know, stylistically, what-- you want to look like and then also, you know, at what price point you're gonna bring it in. -But for the designers, driving across the city to meet with your manufacturer is a whole lot easier than flying across an ocean. In San Francisco, I'm Kara Tsuboi, CNET.com for CBS News.

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