bras

Japan bra lifts, um, spirits with words of support

We have uplifting news from Triumph International, the company that brought us the solar-panel bra, the husband-hunter bra, and the environmentally minded No Plastic Shopping Bag Bra, among other novelty lingerie.

Today, on the two-month anniversary of the Japanese quake and tsunami, the company unclasped the "Support Japan Bra," a strapless bustier and matching skirt covered in encouraging messages to disaster victims delivered from around the globe.

Now, it's probably safe to assume novelty lingerie isn't a priority for the many people still reeling from the epic natural disasters. Still, encouraging words from the global community, be they delivered by relief agencies, social media, or brassieres, will hopefully remind victims that they're still very much in hearts and minds the world over. … Read more

'Breast biomechanics' reinventing the sports bra

Many women of a certain endowment, shall we say, never forget the first time they began to feel their breasts. Not feel, as in touching, but feel, as in noticing the effect they have on a previously my-breasts-don't-impede-this task.

For me, it was the summer before ninth grade, and it was running up and down the stairs of my house. In the span of just a few weeks, I came to the dreaded conclusion that it was now too painful to make the journey from the kitchen to my bedroom without the aid of that suffocating, itchy, terribly untechy … Read more

Putting bra lets you golf into lingerie

Sometimes you just want to practice your putting. If you're near a woman wearing Triumph International Japan's new golf outfit (in Japanese), and you can convince her to take it off, you can putt to your heart's content.

Yes, this ludicrous item, which is not yet for sale, consists of a green bra that transforms into a putting green, with the cups turning into holes. Sink a putt, and a speaker says, "Nice shot!" There's also a skirt that turns into a flag that says, "Be Quiet" on it, for keeping onlookers … Read more

Introducing the bra that is meant to be taken off

This week the Annals of Improbable Research hosted its 19th First Annual Ig Nobel Prize Ceremony. As CNET News' Elinor Mills wrote, this year was no less ignoble than the previous 18, with such delightful discoveries as applications for panda poo and observations from a lifetime of knuckle cracking.

Except for one award: the gas mask bra, which, while ridiculous and hilarious at face value, has far more going on below the, er, neckline.

Elena Bodnar, who lives in Chicago, got her start as a scientist in Ukraine, when she witnessed the devastating effects of the Chernobyl nuclear plant disaster … Read more

The 404 344: Where we burn our memory bras in protest

Man, we're never going to have a complete show again. With Wilson in Boston visiting his newborn son, we invite Natali Del Conte back on the show, where we disgust and delight her with stories about gravity-defying bras, sleeping with rodents, and a $4k pair of Xbox/Nike sneakers.

After begging Natali to take me back, we move onto a story about a pair of Nike sneakers that fetched $4k on eBay this weekend. They're custom made and feature fiber optic wiring that makes the shoes light up and glow on the wearer. You can guess how wide Jeff opened up the hating floodgates on these guys.

We've also got a really disgusting story about a new strain of SUPER RAT found in Europe that's resistant to pesticides and modern poison. I've got my own story to tell about my ongoing battle with mice in my home, and I won't give away any secrets, but be sure to listen to the last 15 minutes of the show to hear the rest...R.O.U.S. is a staggering understatement. Enjoy your lunch everyone!

EPISODE 344 Download today's podcast Subscribe in iTunes audio | Suscribe to iTunes (video) | Subscribe in RSS Audio | Subscribe in RSS Video… Read more

Attention, ladies: Manhunter bra is ridiculous

I just got back from a trip to California, where I got to be with almost my entire extended family. I'm 33 years old and single, so the whole time I had relatives telling me to hurry up and get married. The pressure was horrible. But now that I've seen, courtesy of talk2myShirt, this "husband hunting" bra concept from Japan, I'm a little relieved.

The bra, by Triumph International, has a built-in digital timer indicating how much time's left before the woman wearing it must get married. If she's not married by the … Read more

Ladies, meet the Bra Dryer

I have friends who are girls. As girls, they tend to have boobs. And because of this they wear bras. Having dated girls (I know!), I've observed how frequently girls sometimes have to buy new bras, theirs getting bent out of shape, and the silk getting creased. It's not just about looks; the distorted bras can be downright uncomfortable (from what I hear).

Here comes the science. InventorSpot tells us a woman named Katy has invented this patent-pending device called the Bra Dryer which, get this, dries bras in a more constructive fashion. By allowing this machine to … Read more