Just when it seems that the romantic era of garage-based startups is over, along comes San Francisco, Calif.-based Frugalo, a startup keeping the dream of having a home-based company alive.
"We are sitting in the dining room right now, drinking tea and eating toast," said Frugalo founder Michael Cieri, who sits across from the other founder, Scott Reynolds. They are working to get today's product launch up and running. A whiteboard with launch steps looms on the wall over their heads.
"We're going down the whiteboard to-do list and crossing things off," Cieri … Read more