Advertising and marketing

Look out, Google: Amazon's eyeing your turf

Visit Amazon.com and you'll find a bevy of recommendations to fill your digital shopping cart: books similar to what you've read on your Kindle or clothes and gadgets based on what else you've looked at.

Now Amazon is tinkering with ad technology that would flash ads for you even when you're not on Amazon sites. And those ads might not even direct shopper back to Amazon's sites.

It's still early days, but if Amazon's new strategy plays out, it could become the Web's next advertising giant. Sure, it already serves up … Read more

Foursquare partners with Gnip to sell check-in stream

Foursquare is now selling unfettered access to its real-time stream of check-ins through Gnip, a popular reseller of social-media data.

The companies announced the partnership Thursday in separate blog posts that celebrate the possibilities for "data nerds" who can now use Foursquare's data pool for their cool research products. But advertisers and marketers are obviously desired buyers.

"Retailers will be able to study the results of local advertising campaigns," Gnip Product Manager Steve Perella said. "Financial analysts will have another valuable data point to forecast Black Friday sales. Real estate development groups will be … Read more

Samsung's 'men are pigs' ad for TVs gets YouTube love (and hate)

What can I tell you about men that you don't already know?

They're ungracious, semi-literate buffoons whose ability to lift even one buttock from the couch is dependent only on the urgency of their bodily needs.

Men are insensitive, unfeeling, gross, dirty, and smell not unlike your garbage disposal. They eat food with the delicate air of a depressed rhinoceros.

These are not my opinions -- though a lifetime of research suggests that they may have some validity. These are the expressions offered by a Samsung ad for its Evolution TV Kit.

You can see that it took … Read more

Yahoo wants to make Flickr 'awesome again'

NEW YORK -- Yahoo on Monday unveiled updates to its Flickr photo-sharing site that the company hopes will make Flickr "awesome again."

Among the changes are a new redesign with larger images, the ability for users to upload full-resolution photos, and 1TB of free storage for all users. Yahoo also launched a redesigned Android app for smartphones and tablets, which goes along with the recently revamped iOS app. The changes are available immediately, an executive said.

"The look and feel here is about photos and being unbounded," CEO Marissa Mayer said Monday. "That's what … Read more

The looming big business of facial recognition

The odds are you are not just a face in the crowd any longer. Even if your picture isn't plastered all over social-networking and photo-sharing sites, facial recognition technology in public places is making it harder if not impossible to remain anonymous.

Lesley Stahl reports on the new ways this technology is being used that even has one of its inventors calling it too intrusive. Her "60 Minutes" report will be broadcast Sunday, May 19 at 7 p.m. ET/PT.

Professor Alessandro Acquisti of Carnegie Mellon, who researches how technology impacts privacy, stunned Stahl with an … Read more

Microsoft's nasty, nasty anti-Google ad magically appears

Please play a game with me.

Who dislikes whom more? Google or Microsoft?

I only ask because at Wednesday's I/O conference Google's chief preacher, Larry Page, bemoaned what he believes is Microsoft's reluctance to do what Google wants.

No, he didn't quite phrase it like that. It was more berating Redmond for allegedly milking Google for its own profits.

Yes, just like Google milks you.

For its part, Microsoft has spent quite some time claiming that Google is, in fact, Scroogle -- a company that is either Scrooge or screwing you or perhaps even both.… Read more

Netflix: More work to do to rebuild customer relationship

Netflix still has some work to do to rebuild its relationship with customers, the company's financial chief said Wednesday.

David Wells, speaking at the J.P. Morgan tech conference, said Netflix expected the process to regain customers' trust would take about three years, and that's likely still the case. The company in 2011 angered users and lost nearly a million subscribers in four months after hiking prices and taking steps to separate Netflix's DVD operations from its streaming video business.

Wells noted at the tech conference, which offered a live feed of the conversation, that Netflix continues … Read more

Ticketfly lets venues, promoters customize loyalty programs

Ticketfly, a ticketing and marketing service, has launched an initiative aimed at giving venues and event promoters the ability to direct targeted rewards at their most loyal customers.

The impetus behind the Fanbase initiative, announced Wednesday, is that while 7 percent of ticket buyers generate 30 percent of the revenue brought in at the gate of events utilizing Ticketfly tickets, there has previously been no way to adequately identify, reward, and motivate those people.

While other ticketing and marketing services have rolled out other loyalty programs, San Francisco-based Ticketfly said its new program is the industry's most sophisticated effort … Read more

Square unveils Stand for Register merchants

SAN FRANCISCO--Aiming to help Square Register merchants who have had no standard hardware, Square today unveiled a stand meant to hold an iPad and make for an easy and common point-of-sale experience.

At a press event across the street from Square's office, the mobile payment company's CEO, Jack Dorsey, and Jesse Dorogusker, who leads the Square Register team, showed off Stand, its new hardware intended to give merchants a streamlined way, and a single aesthetic, to accept payments.

The problem, said Dorsey, is that merchants have had no single method to take payments using Square Register. Around the … Read more

Twisted Sister's legal threats over coffee shop's URL

Are they going to take it? Are they going to take it? Are they going to take it anymore?

These are the fundamental questions surrounding a legal threat presented by a lawyer for Twister Sister's founder, John Jay French, to a tiny coffee shop in Mission, Kan.

The coffee shop is called Twister Sisters. It is run by two sisters. They are twisted. Actually, as The Prairie Village Post reports, Sandi Russell and her sister Nancy Hansen were first called "twisted" by their brother in the 1960s.

The 1960s came before 1973, the year when the band … Read more