At a time when HBO tries to downplay the suggestion that any significant rivalry exists between it and Netflix, managers there have worked to acquire a Netflix lookalike in Australia.
And get this: the name of this video rental service HBO bought is Quickflix.
Seem familiar? The name sounds like a blend of Netflix and the company's ill-fated spinoff, known as Qwikster. HBO's managers had to know how it would look for the premium cable channel to invest $10 million in a company with a name like that.
Not surprisingly, some media outlets are writing that HBO's … Read more