Have the rules for PR changed so radically from the days when the IBM Selectric typewriter was state of the art?
The conventional wisdom says yes, though I'm less convinced.
In fact, many public relations folks are still trying to gauge the import of new tools like Twitter and FriendFeed. But they remain unclear about what it means to their profession and what's the best way to approach this new community. That ambivalence was on display at the Horn Group's downtown San Francisco offices Wednesday evening, where an overflow audience gathered to attend a panel discussion with … Read more