Even at a company given to the routine deployment of magical superlatives to promote its products and technologies, Tim Cook went out of his way today to describe Apple's stores as leagues beyond anything so mundane as a retail outlet.
"I'm not sure store is even the right word anymore," Cook said in a talk at a Goldman Sachs investor forum in San Francisco. "They've taken on a role much broader than that. They are the face of Apple for almost all of our customers."
Cook offered a uniformly bullish outlook for different … Read more