WASHINGTON--A first principle of Internet regulation is that what's routinely done in the offline world should be OK when done online. A second principle is that if a company discloses that it's going to do something like review your search history when displaying ads, and then follows through, that should be permitted.
Keep these principles in mind when evaluating some of the overheated proposals bubbling up during the Federal Trade Commission's two-day meeting this week about online privacy.
Here are two ideas that have been floated:
Creating a "Do Not Track" list. The proposal from … Read more